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The Benefits Expert Guide to Cash Plans January 2025

by Benefits Expert
11/02/2025
Benefits Expert-Guide to Cash Plans January 2025
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DOWNLOAD THE BENEFITS EXPERT GUIDE TO CASH PLANS JANUARY 2025

In the evolving world of employee health and wellbeing benefits, cash plans are a rising star offering employers a versatile and cost-effective option.

With their practicality and relatively low-price point, cash plan providers have seen rapid expansion.

In 2023, employees with access to this health and wellbeing benefit grew 14.8 percent.

But this expansion hasn’t been without its challenges. 

High employee uptake, particularly for virtual GP services, has led to increased appointment waiting times and rising premiums. Despite these challenges, employers remain committed to cash plans, appreciating their affordability and the visible value they bring to staff wellbeing.

As providers continue to develop their products and services, adding innovative extras and adopting modular pricing models, cash plans are cementing their place as a key pillar of modern employee benefits.

More than 200,000 employees were added to these plans in 2023, with 1.6 million workers  covered. When you factor in family members covered by these plans the number of people exceeds 2 million.

DOWNLOAD THE BENEFITS EXPERT GUIDE TO CASH PLANS JANUARY 2025

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In terms of attracting talent, cash plans offer employers a practical and budget-friendly way to stand out. They’re not just about ticking boxes—they’re about demonstrating genuine care for employees, fostering loyalty, and enhancing company reputation.

Cash plans shine in their own right, but they can also bolster an employer’s offer by complementing other benefits. Bundled alongside group life insurance, critical illness cover, or private medical insurance (PMI), they form a well-rounded offer that prioritises employee health and wellbeing without breaking the bank.

Employers are also leveraging their flexibility, tailoring plans to fit their workforce and budget. Modular options allow companies to remove overlapping services—such as virtual GP access—if these are already included in other benefits. This adaptability underpins ongoing growth and developments in the sector. 

Find out more about how the the cash plan market is changing, its key players and what they offer in our Benefits Expert Guide to Cash Plans January 2025.

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BENEFITS UNBOXED PODCAST

Benefits Unboxed
Benefits Unboxed

The podcast from Benefits Expert, the title for HR, reward and benefits professionals.

Seasoned professionals examine the challenges and innovations in today’s employee benefits, reward and HR sector. Every episode, they will unbox a key issue and unpack what it really means for employers and how they can tackle it.

The regulars are Claire Churchard, editor of Benefits Expert; Carole Goldsmith, HR director at the Royal Horticultural Society, and Steve Herbert, consultant and rewards & benefits veteran.

Benefits Unboxed – Wellbeing: HR is supporting everyone, but who’s supporting HR?
byBenefits Expert from Definite Article Media

As the professionals responsible for helping their organisations navigate NI hikes, rising employee stress levels and looming redundancies, the pressure on HR, reward and benefits teams has never been greater. 

HR is expected to lead with strength and compassion. But who is supporting the supporters?

In this episode of Benefits Unboxed, co-hosts Claire Churchard, Carole Goldsmith and Steve Herbert explore the emotional and ethical pressures HR face today, from managing redundancies to implementing complex legislation. They discuss why HR’s own wellbeing may not be the first topic of conversation, the risks that poses to employers, and the practical steps businesses can take to better support the wellbeing of the people who support everyone else.

This conversation shines a light on the resilience of the profession and why looking after HR is not just the right thing to do, but a business imperative.

Benefits Unboxed – Wellbeing: HR is supporting everyone, but who’s supporting HR?
Benefits Unboxed – Wellbeing: HR is supporting everyone, but who’s supporting HR?
22/05/2025
Benefits Expert from Definite Article Media
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GUIDE TO CASH PLANS



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