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eStar renews benefits offering to attract female employees

by Kavitha Sivasubramaniam
25/01/2023
eStar renews benefits offering to attract female employees
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Mercedes-Benz Truck and Van franchise partner eStar is revamping its employee benefits offering in a bid to recruit more women.

As part of its enhanced package, the business, which is based in the North West of England and North Wales, is introducing what it calls “industry-leading maternity pay”.

Women who have been working for the company for two years or more will be able to enjoy three months of full pay and two months of half pay. It is also offering two weeks of full paternity pay and a baby gift pack for the new arrival.

Rolled out quarterly, the new benefits also include more annual leave, sick pay and compassionate leave days, which additionally covers pet bereavement. Employees can also use paid charity leave days in support of worthy causes.

Staff at eStar will also be able to take advantage of a cycle-to-work scheme, fresh fruit bowls and a financial reward for employee of the month.

Kate Howdon, head of HR at eStar, said: “To enhance all of our rewards and benefits this year is a real privilege and reflects the role that our great team has in keeping the commercial vehicle community moving. I’m especially pleased to introduce the rollout of enhanced maternity pay as we believe it is industry-leading, and genuinely demonstrates our passion for supporting women in the commercial vehicle sector.”

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Seasoned professionals examine the challenges and innovations in today’s employee benefits, reward and HR sector. Every episode, they will unbox a key issue and unpack what it really means for employers and how they can tackle it.

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byBenefits Expert from Definite Article Media

The US retreat from diversity, equality and inclusion (DEI) is making waves far beyond the country's borders. In the wake of President Trump’s executive order abolishing DEI across federal government departments, global firms like Goldman Sachs and Accenture have rapidly dialled down their own efforts. 

The influence is being felt in the UK too. However, the UK operates under a different legal framework. It has stronger workplace protections and a government actively looking to enhance employee rights through its Make Work Pay agenda. But as US firms reposition their approach to DEI, UK subsidiaries could find themselves caught between conflicting priorities.

In the latest Benefits Unboxed podcast, co-hosts Claire Churchard, editor of Benefits Expert, Carole Goldsmith, HR director at the Royal Horticultural Society, and Steve Herbert, industry veteran and reward and benefits consultant, discuss how the US DEI rollback might impact UK businesses.

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