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Students back responsible pensions for greater engagement

by Benefits Expert
07/03/2025
University students, future workers
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More than half (54 percent) of university students say they would be more engaged with their future workplace pension if it was invested in tackling climate change.

The survey of 2,037 university students was conducted by Now:Pensions and Debate Mate, a global social business, to understand their views on pensions and environmental sustainability.

Nearly half (49 percent) said the mantra of ‘reduce, reuse, recycle’ is the most effective climate action, while 81 percent believe addressing climate change is as important as, or more important than, building up their savings. 

Students showed a preference for companies already having a positive environmental impact rather than seeing their pension invested in firms that need to improve.

The results confirm a demand for sustainability in both education and employment with almost all (97 percent) students supporting mandatory sustainability education in the UK curriculum. The vast majority (90 percent) told the survey that they take a company’s environmental and social responsibility record into accord when applying for jobs.

Keith Guthrie, head of sustainability at Now:Pension UK, said: “Through our partnership with Debate Mate, we aim to help students build a healthy relationship with money and understand how pension savings impact their future and the environment. It is a privilege to work with young people to shed light on the often-overlooked role pensions play in driving real-world impact.”

Margaret McCabe, Debate Mate’s Group CEO and Founder, said: “We know that the young people we work with care deeply about the environment, and they are the generation that will bring about change. The results represent the need to do more to communicate to young people how their money can tackle the problems of today.” 

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The podcast from Benefits Expert, the title for HR, reward and benefits professionals.

Seasoned professionals examine the challenges and innovations in today’s employee benefits, reward and HR sector. Every episode, they will unbox a key issue and unpack what it really means for employers and how they can tackle it.

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byBenefits Expert from Definite Article Media

Return-to-office mandates are a topic that’s generating plenty of heat in the media, but how closely do the headlines match workplace reality? 

In this episode, one of a three-part series of 10-minute podcasts, hosts Claire Churchard and Steve Herbert discuss data that shows remote or home working is on the rise.

We look at what this means for HR, from balancing employee flexibility with business needs, to ensuring benefits packages remain fair and accessible. We discuss the pinch points, and the opportunities, in building the new normal of work.

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